Verified Fan requires registration to help filter out buyers looking to resell tickets, so more tickets get to fans who are going to hold on to tickets and attend the show. This is one of the best tools artists have to reduce the number of their tickets that end up being resold. Historically, Verified Fan onsales only see about 5% of tickets end up on resale sites, which is much lower than the 20-30% typically seen on regular onsales.
With that in mind, here are some helpful tips to get you ready for when it’s time to buy tickets:
For more information on Verified Fan, please visit blog.ticketmaster.com/verifiedfan-faq
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