Archive for 2011

Ellen’s 12 Days of Giveaways!

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We helped make the holidays a little brighter for Ellen’s TV audience today with Ticketmaster gift cards. In case you missed it, here it is. To share in the holiday cheer, you can check out our holiday daily deals offered in the Ticketmaster Merchandise Store. New deals are revealed each day at 12:00 noon Eastern at http://store.ticketmaster.com, on Ticketmaster’s Facebook page and through Twitter by following @Ticketmaster and will only be available to redeem from the Ticketmaster Merchandise Store for 24 hours (Friday deals will be extended through the weekend). Fans also have the opportunity to enter drawings for a chance to win Ticketmaster Store gift certificates on Ticketmaster’s Facebook page. Three lucky sweepstakes entrants will win one of three $100 gift certificates in the final drawing on December 24th.

The Ticketmaster Merchandise Store is the perfect place for those hard to from the hard to shop for people still ...

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Ticketmaster Joins Music Industry in Supporting Lifebeat for World AIDS Day

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[caption id="attachment_440" align="alignnone" width="516"] Lifebeat Music Fights HIV[/caption]
On December 1st, World AIDS Day, Ticketmaster will donate $.10 for every ticket purchased through Ticketmaster to Lifebeat. Tickets may be purchased through Ticketmaster.com, Ticketmaster call centers, and/or at participating retail outlets including Walmart locations, Simon Malls and Taubman Centers. Lifebeat was founded in 1992 and leverages music and the music industry to educate young people on HIV/AIDS prevention and provide the healing power of music to people living with HIV/AIDS.

Last year, Ticketmaster donated more than $22,000, which enabled Lifebeat to provide safer sex education to over 30,000 concert goers throughout the US and put on over 200 live concerts in 2011 for people living with HIV/AIDS in the New York City and Washington, D.C. ...

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Thanks and Giving® for St. Jude on Ticketmaster: Buy Tickets and Help the Kids of St. Jude

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For the third consecutive year, fans purchasing event tickets on Ticketmaster can chose to add a $1 or $5 donation to their order, benefiting St. Jude Children’s Research Hospital®. One hundred percent of all donations will directly support the lifesaving work of St. Jude for children with cancer and other deadly diseases.
The St. Jude Thanks and Giving campaign is an annual holiday fundraising campaign in which shoppers, celebrities and corporations unite to save children’s lives and support St. Jude Children’s Research Hospital. Fans can select to donate on Ticketmaster.com from November 16th through the end of the year.

Through this program, Ticketmaster has helped raise more than $600,000 for St. Jude, which helps to provide care and treatments for some of the world’s sickest ...

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Pick up everything you need for the tailgate – including the tickets – at your neighborhood Walmart

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We want to make ticket buying as convenient as possible, and what possibly could be more convenient than purchasing tickets at your neighborhood Walmart? In nearly 1,200 Walmart stores throughout twenty-one states, fans can purchase any Ticketmaster ticket in the Electronics Department.

Fans can peruse the live event tickets for sale using a touch screen located at the register. When the tickets are selected, a Walmart associate will step in, complete the transaction and immediately print the tickets.

Stay tuned shoppers as we continue to deliver special offers for Walmart ...

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Our interactive seat maps integrated with Facebook

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We've spent a lot of time over the past year on two big ongoing goals:

One, obsess about the fan experience. Continue to innovate around all aspects of attending live events.

Two, make buying tickets more social. We want to continue to make shopping through our sites the most social eCommerce experience on the web.

One of our big efforts has been the development and rollout of our interactive seat maps. We now have more than 9,000 events on our sites with this new technology and we've learned a lot talking directly to consumers about how it's impacted their purchase experience. One thing jumped out early on: people were buying tickets they would not have otherwise purchased because they could select seats near where friends or family were already sitting. Which got us thinking, that must take a fair amount of coordination - how can we make it easier?

At ...

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An Open Letter to Fans and Partners on Ticket Reselling – Part 2

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Last week, I wrote about why fans want and deserve a better ticket resale experience, and why our partners (artists, teams, venues, performing arts centers, etc.) should be part of that process as well. Today I’m going to show you how our clients can choose to create transparent, fan-friendly links between pages on Ticketmaster and pages on TicketsNow. This will provide fans more ticket options and in the process clients will participate in the revenue generated from the resulting ticket resale transactions. The concept is pretty simple: when a fan searches on Ticketmaster for tickets but there aren’t tickets available under those parameters, he or she gets a “no tickets found” page. Clients who choose to place our fan-friendly, fan-tested links to TicketsNow on these “no tickets found” pages will share in the revenue from transactions generated by these links. We will digitally authenticate tickets that are bought this way ...

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An Open Letter to Fans and Partners on Ticket Reselling

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Ticket reselling websites have become a significant way for fans to purchase live event tickets. Today, we estimate that about 20% of the tickets that Ticketmaster sells on behalf of our clients are resold in the secondary market.

Ticket reselling is happening, and it is here to stay. When done right, ticket reselling is a legitimate distribution channel that meets the needs of real fans. If we ignore resale as an industry, it will continue to exist in an uncontrolled, unsanctioned world and the bad parts will only get worse.

The resale market exists because ticket pricing is not perfectly efficient; supply and demand change over time, and some fans wait until the last minute to make the decision as to whether or not they can go to an event. The local ticket brokerage model has been built on this, providing services for niche groups of customers who seek unique ...

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Thank You For Standing By Your Friends

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Because of your generosity, Ticketmaster collected $223,870 for the American Red Cross to benefit Japan’s earthquake and tsunami victims. On March 22nd of this year, we invited you to consider donating to the Red Cross through Ticketmaster.com, Livenation.com, or by selecting an optional $5 donation during checkout. More than 40,000 of you donated and 100% of your donations went directly to the American Red Cross.

We are humbled that so many fans joined us in contributing to the aid of the victims in Japan. It was a privilege to leverage our eCommerce resources to help the Red Cross raise almost a quarter of a million dollars for the victims of this triple tragedy. On behalf of the entire Ticketmaster family, thank ...

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The Ongoing Battle to Make Access to Tickets Fair for You

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Today in New Jersey, the notorious ticket scalpers –known at the Wiseguys - were sentenced as felons in US Federal court. On behalf of fans everywhere, Ticketmaster would like to thank law enforcement and the prosecuting attorneys for their efforts in bringing these criminals to justice. (See the press release from the US District Attorney’s Office, District of New Jersey.)

As important as today is, our work is not even close to being done. There continue to be nefarious online scalpers who use sophisticated tools - often known as bots - to cut in line ahead of you and scoop up large quantities of tickets, only to turn around and sell them to fans at many times the face value of the tickets. The use of these bots is illegal, it violates our terms of use, and it is on the rise. Worst of all, these bots prevent you from ...

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Take Me Out to the Ballgame!

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We’re happy to announce that you can now choose your exact seats for most Major League Baseball games on Ticketmaster.com. We’ve added our new Interactive Seat Maps to America’s favorite pastime!

Due to the size of these stadiums (usually around 50,000 seats), this was no small undertaking--but well worth the effort. As you can see by the examples below, there’s now no better to way to find the best seats you want at most of our MLB clients' ballparks. Check it out and as always, let us know what you think.

Yankees vs. Red Sox

Dodgers vs. Giants

Angels vs. Rangers

Braves vs. ...

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